Adworld - Adworld Ezine 12th June

Liberty Global, the cable TV company that owns UPC, is conducting a due diligence on TV3 with a view to buying it according to reports.

Research Shows RTÉ Player Reaches 1.5m Adults

Almost 1.5m Irish Adults have now used RTÉ Player according to a new survey from B&A Research which was carried out in March.

Huskies Make Four Key Appointments

In the Company of Huskies has made a number of key appointments to the agency's senior team.

Ulster Bank Launches First Ad Campaign Since 2011

Ulster Bank has launched its first TV ad since 2011 as it attempts to grow its share of the highly competitive mortgage market.

Kitkat Ditches Name as Part of Marketing Campaign

Nestlé Confectionery's flagship brand Kitkat has launched over 400 limited edition packs, a first for the brand.

Core Media Ranks 11th in European Best Places to Work

Core Media was voted one of the Top 100 best places to work in Europe at the recent European Conference of the Great Place to Work Institute in Luxembourg on June 4^th.

DoneDeal Renews Sponsorship of Irish Derby Festival

DoneDeal, Ireland's largest classified website, has announced the renewal of its title sponsorship of the opening event at the Dubai Duty Free Irish Derby Festival taking place at the Curragh Racecourse on Friday 26^th June.

Julian Douglas Steps Down as MD of EMN

Julian Douglas the co-founder and MD of Entertainment Media Networks (EMN), the company which owns entertainment.ie and Beaut.ie is stepping down from the job to pursue other interests.

Lidl and Aldi Continue to Outspend Rivals in Advertising Stakes

The latest ‘Supermarket Ad Tracker' report, which is produced for Checkout magazine by Nielsen, has found that discounters Lidl and Aldi continue to outspend their competitors in terms of advertising.

Ad of the Week: 'All Talk' by Target McConnells

We're a nation of natterers. We all know this. There's nothing we love more than a good chin wag and more often than not it's about nothing at all!

Insight of the Week: Targetable Tablet Owners

With tablet ownership in Ireland rising and technology continuing to develop, Kantar Media TGI Ireland reveals further insights into ‘digital natives'.