Adworld - Adworld Ezine 6th December

Coyne Research Wins Grand Prix at Research Awards

Coyne Research has won the Grand Prix at this year’s Marketing Research Awards which are organised by the Marketing Society and held as part of its annual Christmas lunch in the Shelbourne Hotel.

Ogilvy Profits Hit €1.48m in 2012

Ogilvy & Mather Group, the holding company for Ogilvy, Wilson Hartnell PR, neo@ogilvy and Ogilvy One, notched up a pre-tax profit of €1.48m last year according to the company's accounts.

Chemistry Wins Carr’s Biscuits

Chemistry has picked up the creative account for Carr's biscuits, the United Biscuits-owned brand.

CBS Outdoor Changes to Exterion Media

CBS Outdoor International, including CBS Outdoor Ireland, is to rebrand as Exterion Media from mid-January 2014.

Púca Delivers Christmas App for Arnotts

The leading mobile solutions provider Púca has just launched a new mobile app for one the country's most iconic department stores Arnotts.

Insight of the Week: A Nation of Tekkies

The pace of technological advancement continues to quicken, with the likes of the Apple iPhone 5C and 5S recently released, along with the uptake of smart watches, or "wearable computers" as some people call them.