Adworld - Adworld Ezine 4th October

Two more judges have been appointed to the judging panel for the forthcoming Mobile Marketing Awards. Entries for the Awards, meanwhile, will be accepted up until 6pm next Thursday, October 10^th.

Padraig Moran to Bow Out of Adland in 2014

Padraig Moran, one of the leading figures in the Irish advertising industry over the last 30 years is set to retire from the Publicis-affiliated group of agencies that he built up in the intervening period.

Advertising Investment Crucial for Recovery

Getting brands to invest in advertising will play a significant role in any economic recovery that takes place according to a new "advertising expenditure barometer" which has been published by the Association of Advertisers in Ireland (AAI).

Dairymaid Wins €200k Indo Advertising Campaign

The Cork-based Dairymaid Foods has won this year's Love Irish Food Brand Development Award which is run in association with Independent Newspapers.

Lloyds Uses NFC as Part of Rebrand Campaign

The first national outdoor execution of an Irish campaign that used near-field communication (NFC)has been rolled out by media agency Mediaworks together with PML.

Google Appoints Cera Ward as Country Manager

Cera Ward has been appointed as country manager of large customer sales at Google Ireland.

Deadline for Love Radio Awards Approaches

With less than two weeks to go until the deadline for entries to the second Love Radio Advertising Awards, a number of high profile judges have been added to this year's judging panel.

Cliona Hurson Appointed Marketing Director of Communicorp

Cliona Hurson has been appointed as the new marketing director of the Denis O'Brien-owned Communicorp. Hurson has been marketing director of 98FM and Spin 103.8 for the last 18 months.

Insight of the Week: Irish Men are Looking Good!

David Beckham, George Clooney, Brad Pitt and even Hugh Laurie are just some of the celebrities that have contributed to turning the global male cosmetics and beauty industry into a €120 billion industry beauty.

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