Adworld - Adworld Ezine 29th November

DDFH&B’s Profits Surge to €3.54m in 2012

DDFH&B consolidated its position as Ireland's largest and most profitable creative agency group with gross client billings of €67.35m and pre-tax profits of €3.54m in the year to the end of December 2012.

ZenithOptimedia Appoints Marie Carey as New MD

ZenithOptimedia has appointed Marie Carey as its new MD following the departure of John Clancy to Carat Ireland.

Richard Waring Joins Catalyst Marketing Research

Richard Waring, the former CEO of Millward Brown Ireland and deputy MD of Lansdowne Market Research, has joined Catalyst Marketing Research as a partner and director of the firm.

Irish Shoppers Love Showrooming Says Survey

The impact technology is having on shopping behaviour is the subject of the latest "Mood and Momentum" research study carried out by ad agency Irish International, in conjunction with Amárach Research.

Publicis Scoops More Awards for Murphy’s App

Publicis Dublin has picked up two more awards for its mobile app When it Rains it Pours which it developed for the Heineken-owned Murphy's Irish Stout.

No Nonsense to Sponsor Spin 1038’s Fully Charged Show

Spin 1038 has bagged No Nonsense Car Insurance as the new sponsor of the Fully Charged radio programme. Hosted by Ryan and Tracy, the programme is one of Dublin's biggest breakfast shows.

Irish Daily Mail, Centra & Vodafone to Sponsor Christmas FM

It's beginning to sound a lot like Christmas now that Christmas FM has once again taken to the airwaves. This year the Irish Daily Mail, Vodafone and Centra have come together to sponsor the annual station.

Chemistry Picks up Shave or Dye

Chemistry has picked up the creative account for Today FM's Shave or Dye, the annual charity drive to raise money for the Irish Cancer Society.

Insight of the Week: Music Streaming

With Spotify recently celebrating its fifth birthday and embarking on a major Irish advertising campaign, music streaming is becoming ever present as a popular method of listening to music.