Adworld - Adworld Ezine 23rd October

OOH Market Continues to Outperform in 2015

The Irish Out of Home advertising market continues to show steady growth in Q3 according to the PML Group, outpacing all other media with the exception of digital.

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The Brands and the Fans Bid Adieu to RWC2015

With the post-mortems still ongoing and the hangovers abating, Ireland's failure to get to this weekend's semi-finals of the Rugby World Cup will have come as a blow to some of the sponsors.

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UTV to Renew Focus on Radio Following Sale of TV Business

Following the sale of its TV business to ITV for £100m, the Belfast based media company, UTV Media will step up its focus on the radio business

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Tickets Still Available for APMC Rise and Shine Seminar

Lorraine McCormack of VHI and Tim Ryan of Glanbia Consumer Foods are the guest speakers at the next APMC Rise and Shine Breakfast Seminar.

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Mixed Fortunes for Adland's Global Players

It was a case of mixed fortunes for two of the global advertising industry giants who published their Q3 results this week.

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JCDecaux Rolls Out Premiere Network

JCDecaux Ireland is in the process of rolling out its Première network with the initial roll-out focussing on sites in key urban areas.

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Ad of the Week: Big Can Be Good - Rothco

Tesco Ireland and Rothco launch the humble ‘Big Can Be Good' campaign to address negative perceptions of the large supermarket chain.

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