Unilever Ireland, Mindshare and RTÉ have scored a digital first by creating Ireland's ever live "on-pause" advertising campaign on the broadcaster's RTÉ Player.
The latest batch of figures from the JNRS for 2012, show that most daily newspapers boosted their readership figures while the cut-throat Sunday market continued to be difficult.
CBS Outdoor Ireland and PML Group have launched "The Digital Effect" a collaborative research study that provides insights into the digital Out of Home shopper in two of Ireland's top shopping centres.
IAPI is running a series of training courses for agency staff in all disciplines and levels, aimed at enhancing their individual careers by setting benchmarks for best practice across the advertising, media and marketing communications professions.
The judging process for this year's NNI Press Ad of the Year Awards has now been completed. The Awards will take place in the Mansion House on Thursday March 14th.
The demise of HMV is one in a long line of casualties among major high street retailers and suggests that the web is more powerful than ever in retail and the music business.
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