Agencies that demonstrate how they would promote their business using DM could receive FREE print and postage for their winning concept up to a value of €5,000 in the Best Agency Self-Promotion category.
To reflect growing strategic priorities for loyalty, this year introduces 5 new loyalty categories leading to Ireland’s ‘Loyalty Programme of the Year’ award. Meanwhile, a new category for Creativity & Campaign Integration has also been added.
The 2013 An Post Integrated Direct Marketing Awards see the largest and most diverse judging panel yet draw on talent and expertise from across the industry.
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