MCCP has been appointed lead planning agency for An Post following a competitive pitch. MCCP will lead the planning on all its products and brands with its agencies including Target McConnells which recently won the creative ATL and BTL account.
Publicis Dublin has launched a new mobile app aimed at marketers. The "Good to Know" app offers a wide range of information about the Irish media market as well as a raft of other consumer related data and trivia that marketing practitioners will find useful.
MyPlace Connect, Europe's only Wi-Fi mobile advertising platform, has joined forces with Carlton Screen Advertising to roll out free Wi-Fi to certain cinemas throughout Ireland.
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